UX Design Strategist helping companies and teams to create extraordinary products / services / ecosystems exhibiting a subtle balance of simplicity, meaningful functionality, and aesthetic appeal. I facilitate this through data, empathy, and cross functional collaborations to see past limitations, and envision new futures for products / services.

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Profile

Experience

HP inc., Global Experience Design - Interaction Architect
February 2019 - Present 

Creating consistant user experiences accross seven different platforms through strong collaboration with Marketting, Design, and Development.

  • Streamlined Account creationg flow by driving usability improvements with IT software architects to increase conversion rates.
  • Developed new privacy framework with privacy and legal by workshoping and defining the intended experiences of new users.
  • Created and optimized Bluetooth, MiFi, and WiFi Direct connectivity models for iOS 13 and Android 10.
Denso Ten, UX Group - UX Design Lead / Strategist 
Apr 2011 - January 2019 [7 years, 9 months]

Co-founded Denso Ten's UX Group. Build, maintain, and lead a team of interaction & interface designers, researchers, and engineers to create next generation products.

  • Created digital product solutions for automotive clients with 12+ consulting contracts acquired as of 2018.
  • Plan, led, and conducted primary & secondary research to expose new business opportunities.
  • Built, evaluated, and iterated future mobility solutions using human centered design techniques to perfect the driver experience (CX/UX).
  • Led and matured cross-functional agile teams of designers, engineers, and researchers.Created digital product solutions for automotive clients, with 12+ consulting contracts acquired as of 2018. 
Yarakasukan, User Centered Innovation Lab - UX Researcher
Mar 2016 – Sep 2016 [7 months contract]

Conducted ethnographic research for advanced product concept development. Analyzed data, summarized findings, and created high-level design solutions.

  • Created study plans based on client objectives
  • Executed in context activities (walk-throughs, collages, day in the life, etc.) with Users to extract insights.
  • Summarized insights into key opportunities for potential new product value propositions.
Denso Ten, Technical Publications - Designer / Supervisor
Jan 2006 - Apr 2011 [5 years, 4 months]

Re-vamped and Re-designed the technical publication department’s processes and products

  • Gained user insights through contextual inquiries.
  • Created interactive installation instructions reducing production time by 3 months, and technical support calls by 90%.
  • Developed and standardized new working processes, file systems, and communications protocols.

Skills

Leadership

Client management
Project Scoping
Mentoring
Project management
Team facilitation

Research

Contextual inquiry
In-depth user interview
Usability testing
Participatory Design
Heuristic Evaluations

Design

Services & features
Embedded & mobile systems
Information architecture
Interaction
Interface

Tools

Photoshop
Illustrator
InDesign
Premiere Pro
After Effects
xD
Sketch
Framer
Axure
Visio

Recognition


2014 Motor Trend March Edition:
FT-1 Concept Car (4 screen GUI)
2010 Fujitsu Ten Annual Kaizen
2008 Fujitsu Ten Presidential

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